Press release: Pets at Home invest
Meatly raises investment from leading UK pet care business Pets at Home
We’re excited to announce that we have secured funding from the UK’s leading pet care business, Pets at Home, in its £3.6m seed round. Agronomics, the UK’s leading biotech VC, Jim Mellon, executive director of Agronomics, Siddhi Capital and others also participated in the funding round.
Meatly aims to transform the pet food industry with cultivated meat. Currently in development, our aim is to produce pet food which is sustainable, nutritious and antibiotic-free. Meat provides essential nutrients for pets, however, when produced from livestock or fish, it can have a negative environmental impact contributing to climate change and may result in the overexploitation of natural resources. In the US alone, it is estimated that pet food accounts for almost a quarter of the environmental impact of meat consumption.
Owen Ensor, Chief Executive Officer of Meatly, said, “We’re thrilled to have the opportunity to work with Pets at Home. As the UK’s leading pet care business, they have deep expertise and knowledge of the UK pet market and could be instrumental in helping us transform food for our pets. With them, we believe we can launch a product that is not only healthy and delicious but also truly sustainable.”
Lisa Miao, Chief Operating Officer Retail at Pets at Home, said, “Our values underpin everything we do, and one of these core values is our focus on the planet and how we make pet care more environmentally sustainable, while ensuring nutritional needs are met in an affordable way. It’s still very early days, but it’s important to be part of that commitment to sustainability, to test and learn for the future and to help drive change. If we can replace some of the meat and fish used globally in pet food with a more sustainable alternative, that would be a real step change for the industry.”